Kotler, Philip; Armstrong, Gary <br/><br/>
Principles of marketing / 
Kotler, Philip; Armstrong, Gary 
 - 10 ed. 
 -  Pearson Education (Singapore) Pte. Ltd. Delhi,  2005 
 - p. ;  22 cm. 
<br/><br/><label>ISBN: </label>0131234390 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management
<br/><br/><label>Dewey Class. No.: </label>658.8 KOT-P10