Chunawalla, S A, et al. <br/><br/>
Introduction to advertising and marketing research / 
Chunawalla, S A, et al. 
 -  Himalaya Publishing House, Bombay,  2000 
 - p. ;  22 cm. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising management
<br/><br/><label>Dewey Class. No.: </label>659.1 CHU-I