Bennett, Peter D; Kassarjian, Harold H <br/><br/>
Consumer behavior / 
Bennett, Peter D; Kassarjian, Harold H 
 -  Prentice - Hall of India Pvt. Ltd., New Delhi,  1987 
 - p. ;  22 cm. 
<br/><br/><label>ISBN: </label>9780070743854 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behaviour; Marketing management
<br/><br/><label>Dewey Class. No.: </label>658.8342 BEN-C