Kotler, Philip <br/><br/>
Principles of marketing / 
Kotler, Philip 
 - 2 ed. 
 -  Prentice - Hall of India, Pvt. ltd., New Delh,  1985 
 - p. ;  22 cm. 
<br/><br/><label>ISBN: </label>0137017316 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management
<br/><br/><label>Dewey Class. No.: </label>658.8 KOT-P2