Advertising management / Aaker, David A; Myers, John G
Material type:
TextPublication details: Prentice-Hall of India Pvt Ltd, New Delhi, 1989Edition: 3 edDescription: p. ; 22 cmISBN: - 9780074517802
- 659.1 AAK-A3 22
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Books | St. Xavier's College, Thumba - Library | 659.1 AAK-A3 (Browse shelf(Opens below)) | Available | 18171 |
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| 659 CHA-W Who? 2004 / | 659 GAU-A Advertising karma: Adding verve to the works / | 659 VIL-P Parasyam (m) / | 659.1 AAK-A3 Advertising management / | 659.1 ARE-C10 Contemporary advertising / | 659.1 BOO-F Fundamentals of copy and layout / | 659.1 CHU-F6 Foundations of advertising: Theory and practice / |
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