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Consumer behavior /

Schiffman, Leon G; Kanuk, Leslie Lazar

Consumer behavior / Schiffman, Leon G; Kanuk, Leslie Lazar - 3 ed. - Prentice-Hall of India Pvt. Ltd., New Delhi, 1988 - p. ; 22 cm.

ISBN: 9780070743854

Subjects--Topical Terms:
Consumer behaviour; Marketing management

Dewey Class. No.: 658.8342 SCH-C3

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